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Wave, a music metaverse company, said it is launching is first non-fungible token (NFT) collection with the artist Teflon Sega.
Wave has enabled musicians to hold virtual concerts online for musicians such as Justin Bieber and The Weeknd. Those interactive experiences took off during the pandemic when artists couldn’t appear in person, but now they’re becoming part of a regular way for musicians to reach audiences, said Adam Arrigo, CEO of Wave.
And NFTs are a new way for artists to experiment with their fans and open new revenue streams, he said. To mint the NFTs, Wave worked OneOf, the Quincy Jones’-backed, NFT platform built specifically for the music community. OneOf has worked with the Grammy Awards, Doja Cat, The Game, The Breakfast Club, and more.
“This is our first drop that we’re doing with an artist that we’ve actually been working with to do multiple shows, andwe thought it was a really fitting way to begin in this space,” said Arrigo. “Teflon Sega is actually an avatar-based artist. And he makes a lot of his living actually…